Mercury Creative Concepts Self-promotion - 2010
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“Get mugged”
Aiming to highlight the incredible blend of talent at Mercury Creative Concepts, this innovative concept comprised a limited edition mug bearing our corporate artwork plus a sample of a delicious blend of coffee from different parts of the world, all packaged in an intriguing package. Drawing parallels between ourselves and the art of making great coffee, the promotional text invited existing and potential clients to taste the Mercury Creative Concepts experience – specifically our ability to understand our clients’ brands and deliver uniquely tailored, refreshingly different, tantalizing design solutions, every time. The response to this promotion was overwhelming.